Surviving Disruption: 12 unique innovation strategies to create your ultimate competitive advantage

In this groundbreaking book by inventor and innovation expert: Innovation Keynote Speaker Julie Austin, you’ll discover the three secrets to using disruption and change to your advantage. Disruption is inevitable in every business and industry. Whether you’ve been around for one year or 100 years, something unexpected will change the landscape..
“With the combined virtues of astute research and data, relevant anecdotes and harsh truths forged from personal experience, Julie Austin has come up with the perfect survival manual for any businessperson looking to weather the next storm. Tips and cautionary tales blend seamlessly to offer the reader a confident and comprehensive approach for turning danger into opportunity. Written for not just the corporate CEO but the Mom and Pop Store owner, this book is the beacon in the night, lighting the way.”
– Bill Pruitt, five-time Emmy Award winning Executive Producer of “The Amazing Race”, “Deadliest Catch” and “Eat the World”
