Blog
Marketing During Disruption: Lessons from Kellogg’s
I've recently been reading about companies who might be think about cutting back on marketing during a period of disruption. Sometimes pulling back on spending during disruption is the wrong choice. There are many companies throughout history that proved that you can...
The Evolution of Wrinkle-Free Innovation: How Inventors Transformed the Art of Ironing
Explore the history of ironing, from ancient charcoal techniques to modern wrinkle-free fabrics. Learn how innovations like electric and steam irons transformed fabric care.
The Buc-ee’s Phenomenon: How a Gas Station Became a Roadside Icon
When I moved to Texas a couple of years ago I was thrilled to go into my first Buc-ee's convenience store. As a kid I grew up in my grandmother's convenience store and that is where I got my entrepreneurial experience. It was a small mom and pop on a busy highway...
Why Disruption is Good for Business
In my book "Surviving Disruption: 12 Unique Innovation Strategies to Create Your Ultimate Competitive Advantage" I talk about how there will always be disruption of your business. It could be the weather, bad business partners, technology, changing customer tastes, or...
The Journey to Patent Success: Julie Austin’s Experience with the US Patent and Trademark Office
Julie Austin details her experience with the US Patent and Trademark Office, highlighting the challenges and persistence needed for patent success.
Navigating Supply Chain Disruption: Lessons Learned from a Manufacturer’s Journey
Discover key lessons in managing supply chain disruption, from supplier diversification to risk management, for a more resilient manufacturing strategy.
Accidental Innovation: The Story of the Microwave Oven
Learn how Percy Spencer’s accidental discovery led to the invention of the microwave oven, revolutionizing kitchens and changing everyday life.
How to Create an Innovative Culture
Discover how to foster an innovative culture in your organization. Learn practical tips for creative leadership, building a clear vision, and empowering teams to innovate daily.
Will Robots Disrupt Your Job? Understanding the Future of Work
Explore how robots are transforming industries and redefining the workplace. Learn about job disruption, new opportunities, and the future of human-robot collaboration.