by Julie Austin | Mar 6, 2025 | Inventing
Revolutionizing Fabric Care: The Impact of Wrinkle-Free Innovation Inventors have always been natural problem solvers—driven by a desire to improve everyday tasks. One such task that has seen continuous evolution is the process of ironing. From early methods using hot...
by Julie Austin | Feb 28, 2025 | Uncategorized
When I moved to Texas a couple of years ago I was thrilled to go into my first Buc-ee’s convenience store. As a kid I grew up in my grandmother’s convenience store and that is where I got my entrepreneurial experience. It was a small mom and pop on a busy...
by Julie Austin | Feb 24, 2025 | disruption
In my book “Surviving Disruption: 12 Unique Innovation Strategies to Create Your Ultimate Competitive Advantage” I talk about how there will always be disruption of your business. It could be the weather, bad business partners, technology, changing...
by Julie Austin | Feb 10, 2025 | Innovation, Inventing, Patents
US Patent and Trademark Office – My experience with the US Patent and Trademark Office was overall a good one. I did have to resubmit my product twice for my patent and several times for my trade dress. But that happens to many inventors. It takes an average of 22.5...
by Julie Austin | Feb 4, 2025 | disruption, problem solving
When I first launched my manufacturing venture, I relied on a single supplier right here in the U.S. It was a straightforward start—until I realized that producing small quantities domestically just wasn’t sustainable if I wanted to turn a profit. I quickly learned...
