by Julie Austin | Sep 5, 2026 | Innovation
The word innovation gets thrown around a lot. A company changes its logo and calls it innovation. Someone adds AI to an old process and suddenly it’s innovation. A team sits in a room for three hours, fills a wall with sticky notes, and walks away feeling very...
by Julie Austin | Aug 20, 2026 | Innovation Keynote Speaker
Innovation has become one of the most important topics in business. But it has also become one of the most overused. Almost everyone talks about innovation today. The real question for meeting planners is, who actually has the experience to talk about it? The best...
by Julie Austin | Aug 15, 2026 | inventions
Inventors don’t become early adopters because they’re trying to look cutting-edge. They become early adopters because they follow their interests. Hard. When you’re genuinely obsessed with something, you can’t help but explore what’s new in that world. You read. You...
by Julie Austin | Aug 15, 2026 | competitive advantage, Uncategorized
I’ve been on both sides of this. I’ve sat in the audience wondering if the keynote was going to be worth the time away from my inbox, and I’ve stood on stage as the competitive advantage speaker everyone’s hoping delivers. So I get why picking...
by Julie Austin | Aug 13, 2026 | competitive advantage, Uncategorized
I get asked this a lot after I speak. Someone comes up to me, coffee in hand, and says something like “so how do we actually GET competitive advantage.” Like it’s a thing you can order off Amazon and have delivered by Tuesday. It’s not. And...