Word of Mouth Marketing

Word of mouth marketing is one of the cheapest and most effective ways to market your business. So it makes sense to perfect it, especially during a recession when advertising can get expensive.     Where there is a seller, there is a buyer. A business just...
Are Entrepreneurs Risk Takers?

Are Entrepreneurs Risk Takers?

Let’s face it. Starting a business is risky. That’s one of the biggest reasons so many people never do it. It takes a lot of guts to walk away from the security of a steady paycheck and step into the unknown. It takes guts to borrow money you may not be able to pay...