by Julie Austin | Nov 3, 2018 | Innovation, Uncategorized
In an era where speed-to-market and innovation define competitive advantage, prototyping in research and development (R&D) has emerged as an indispensable practice. Last week, I had the privilege of delivering the innovation keynote for the James Hardie Research...
by Julie Austin | Nov 5, 2017 | Innovation, Uncategorized
Updated September 2025 If there’s one phrase that has the power to crush creativity, silence bold ideas, and stall progress in its tracks, it’s this one:“That’s the way it’s always been done.” It’s the ultimate excuse. A conversation killer. A safety blanket for...
by Julie Austin | Sep 25, 2017 | Uncategorized
Creativity shares some of the same rules as improv. For one thing, every idea is the best idea you’ve ever heard. There’s no judging and no denying. And that’s the beauty of it. Companies and organizations that are worried about the costs of...
by Julie Austin | Aug 23, 2017 | Uncategorized
Most of the articles out there about play involve children and how important it is for their development. But what about adults? I guess adults don’t really have to incorporate play into their lives, but how boring would that be? According to Plato “Life...
by Julie Austin | Aug 10, 2017 | Uncategorized
If inventors know one thing it’s how to make lemons out of lemonade. History is full of stories about inventors who have succeeded despite failure and tragedy, and inventor Martha Coston dealt with both. She married a man, Benjamin Coston, a scientist who...
by Julie Austin | Jun 20, 2017 | Creativity, Uncategorized
What do you think of when you hear the word genius? If you’re like most people, you think that person probably has a high IQ. But IQ test scores only measure problem solving and reasoning. It doesn’t measure creativity, and it doesn’t account for...
