by Julie Austin | Mar 10, 2016 | Inventing
In keeping with Women’s History Month, I wanted to highlight women inventors who exemplify the phrase “Necessity is the Mother of Invention”. Marie Van Brittan Brown is one of those inventors. Marie was a nurse who didn’t keep regular...
by Julie Austin | Feb 14, 2016 | Innovation
The basis of innovation is about making a connection that didn’t exist before. But what about innovating within a tradition? The real history of Valentine’s Day isn’t completely clear, but the underlying theme is one of love, fertility, and marriage....
by Julie Austin | Jan 30, 2016 | Innovation
Uncertainty isn’t a comfortable place. In fact, it triggers a flight or fight response in the amygdala part of the brain. And most people choose flight. But innovators embrace uncertainty because we venture into uncharted territory every day. I was...
by Julie Austin | Jan 23, 2016 | Innovation
Inspiration for innovation is literally all around us. Mother nature has supplied us with billions of years of natural R&D. If you ever think that everything that could have been invented has been invented, think again. If you only got your inspiration from...
by Julie Austin | Jan 14, 2016 | Innovation
In 1962 the book “Diffusions of Innovations” came out. It was a phrase coined by communications professor Everett Rogers to explain how, why, and at what rate new ideas and technology is spread through cultures. Rogers explained in his book that four main...