by Julie Austin | Dec 9, 2014 | Innovation, Uncategorized
The story of Ebenezer Scrooge and the ghost of his former business partner Jacob Marley has withstood the test of time since 1843. The classic novella written by Charles Dickens, cuts to the heart of even the most jaded, and brings a ray of hope that the Christmas...
by Julie Austin | Jun 29, 2014 | Innovation
The innovation industry, like any other industry, is full of buzz words. People like to latch on to the latest academic sounding terms and have lengthy discussions about them. This all sounds impressive, but the bottom line is “what is your company doing about...
by Julie Austin | Apr 8, 2014 | Innovation, Uncategorized
Disruptive innovation is innovation that disrupts an existing market and creates a new one. All industries are subject to change. And people will hang on to the status quo as long as possible. Society in general often feels threatened by the disruption of the status...
by Julie Austin | Apr 5, 2014 | Innovation, Uncategorized
They say that necessity is the mother of invention, even though fewer than 15% of all patent holders in the world to this day are women. But Toyota is doing its part to help draw attention to women innovators and women inventors at the fourth annual Women in the World...
by Julie Austin | Jan 1, 2014 | Creativity, Innovation, Uncategorized
Today’s markets are so saturated that the only way to differentiate yourself from the crowd is through constant and consistent creativity and innovation. According to a recent Fortune Magazine poll, most CEOs say that innovation is their #1 priority. But the...
by Julie Austin | Dec 24, 2013 | Innovation, Uncategorized
The celebration of Christmas is full of innovative ideas. Not all innovation has to be an invention or product. Innovation can be an idea or a series of ideas. The very concept of Christmas, I think, is a genius innovation. It’s a marketer’s dream, wrapped...
