by Julie Austin | Jan 4, 2021 | Innovation
If you ask 10 people, “What is innovation?” you might get 10 different answers. As an inventor and innovator, my definition is simple: Innovation is any new idea that adds value. It could be a product, service, or business model that improves lives or enhances...
by Julie Austin | Feb 20, 2019 | Innovation, Uncategorized
I just got back from Charlotte, North Carolina where I was the innovation keynote speaker for the NC Festival and Event Association’s Showfest 2019. The conference was packed and it was great to see such a fun and receptive crowd. These were people who took...
by Julie Austin | Mar 1, 2018 | Innovation, Uncategorized
Associations are a legacy business, like newspapers, and the TV industry. And they have all enjoyed many years of success without being challenged…until now. Early roots of associations could be found in craft guilds, churches, and trading groups. Guilds...
by Julie Austin | Jan 1, 2017 | Innovation, Uncategorized
Creativity and innovation cover such a wide spectrum, it’s hard to say when it all actually started. Since the beginning of mankind we have had a propensity to come up with new ideas, and constantly improve on existing ideas. The need to create is built into our...
by Julie Austin | Aug 13, 2016 | Uncategorized
Change is something that’s going to happen whether you want it to or not. As a business owner, if you wait for change to happen, your competition is going to eat your dust. Getting stuck in the same old tired ideas that aren’t working anymore is a formula...
