Balancing Best Practices and Innovation

In the ever-evolving landscape of business and technology, organizations often grapple with a critical question. Should they adhere to tried-and-true best practices or embrace innovation to stay competitive? This dilemma is at the heart of many strategic decisions, and finding the right balance is crucial for long-term success.

Going to industry conferences and keeping up with industry trade publications is great. You get to learn what others in your industry are doing that’s working or not working. But best practices is NOT innovation.

The Role of Best Practices

Best practices are established methodologies, techniques, or processes that have been proven to yield favorable results over time. They provide a foundation of reliability and consistency in business operations. Here are some key benefits of adhering to best practices:

Efficiency and Productivity

Best practices streamline workflows, reduce errors, and enhance overall efficiency, ultimately leading to cost savings and improved productivity. Efficiency and productivity are essential elements of best practices in various domains, from business and manufacturing to personal life and time management.

Collaboration and Communication

Effective collaboration and communication within a team or organization are essential for productivity. Ensure everyone is on the same page and can work together efficiently.

Agile and Iterative Approach

In some industries, adopting agile methodologies can lead to increased productivity. These methods encourage flexibility, adaptation, and frequent iterations.

Risk Mitigation

Following proven methodologies minimizes the chances of making costly mistakes or encountering unexpected challenges.


Best practices ensure that products or services meet a consistent quality standard, which fosters trust among customers.


Many industries require adherence to specific regulations and standards, and best practices often help meet these compliance requirements.

Learning and Development

Best practices serve as a foundation for training and onboarding new employees, reducing the learning curve.

The Power of Innovation

Innovation, on the other hand, is the process of introducing new ideas, products, services, or approaches that lead to positive change. It is the driving force behind growth and adaptability. Here’s why innovation is essential:

Competitive Advantage

Innovators often gain a competitive edge by offering unique solutions, attracting customers, and differentiating themselves from competitors. I strongly believe that innovation is one of your best competitive advantages. As an inventor with very unique intellectual property, I especially think it’s important to constantly be innovating to stay ahead of your competition.

Market Expansion

Innovative ideas can open up new markets and revenue streams, allowing businesses to diversify and grow. Expanding into new markets can give a company a competitive advantage. It allows the company to reach customers that competitors may not have targeted yet or to establish a presence before competitors do. Being an early entrant in a new market can lead to a stronger market position.

Adaptation to Change

Innovation equips organizations with the ability to adapt to rapidly changing market conditions and customer preferences. Relying solely on one market or a limited number of markets can expose a company to significant risks. Economic downturns, regulatory changes, or shifts in consumer preferences in one market can have a severe impact on the business. By expanding into multiple markets, a company can diversify its risk and reduce its dependence on any single market.

Employee Engagement

Encouraging innovation fosters a culture of creativity, engagement, and job satisfaction among employees. Employees want to work in a place that’s fun. They are less likely to leave and more likely to be more engaged if they are having a good time. Creativity and innovation is fun.

Finding the Right Balance

Balancing best practices and innovation is not an all-or-nothing proposition; it’s about finding the right equilibrium. Here’s how to achieve this balance:

Assess Your Situation

Evaluate your organization’s current state, industry dynamics, and the specific challenges you face. Determine whether you need to prioritize best practices or innovation.

Flexibility in Processes

While best practices provide stability, allow room for flexibility to accommodate innovation. Establish a culture that encourages experimentation and learning from failures.

Continuous Improvement

Even when adhering to best practices, strive for continuous improvement. Look for ways to refine existing processes and systems.

Innovation Frameworks

Implement structured innovation frameworks, such as design thinking or agile methodologies, to foster innovation while maintaining some level of control.


Encourage cross-functional collaboration between teams that focus on best practices and those dedicated to innovation. This allows for knowledge sharing and a holistic approach to problem-solving.

Data-Driven Decisions

Utilize data and analytics to inform your decisions, whether you’re optimizing existing processes or pursuing innovative projects.

Best practices and innovation

Best practices and innovation are not mutually exclusive. They complement each other in the pursuit of organizational success. Striking the right balance between them requires a thoughtful approach that considers your organization’s unique needs, industry dynamics, and goals. By embracing best practices while fostering a culture of innovation, you can navigate the ever-changing business landscape with confidence, adaptability, and sustainable growth.