by Julie Austin | Apr 5, 2014 | Innovation, Uncategorized
They say that necessity is the mother of invention, even though fewer than 15% of all patent holders in the world to this day are women. But Toyota is doing its part to help draw attention to women innovators and women inventors at the fourth annual Women in the World...
by Julie Austin | Jan 1, 2014 | Creativity, Innovation, Uncategorized
Today’s markets are so saturated that the only way to differentiate yourself from the crowd is through constant and consistent creativity and innovation. According to a recent Fortune Magazine poll, most CEOs say that innovation is their #1 priority. But the...
by Julie Austin | Dec 24, 2013 | Innovation, Uncategorized
The celebration of Christmas is full of innovative ideas. Not all innovation has to be an invention or product. Innovation can be an idea or a series of ideas. The very concept of Christmas, I think, is a genius innovation. It’s a marketer’s dream, wrapped...
by Julie Austin | Oct 3, 2011 | Innovation, Uncategorized
With the big Mega Millions Lottery reaching a record-breaking jackpot this week, I thought I would write a post on winning. Does it contain the winning lottery numbers? Of course not. We have those under lock and key. Have you ever noticed how winners seem to...
by Julie Austin | Sep 3, 2011 | Creativity, Innovation
As someone who’s been a victim of Chinese counterfeiters, I’m one person who wishes the Chinese were more creative and not just copycats. But it wasn’t always like that. One of the most important innovations in history came from China. Ts’ai Lun, the inventor...
by Julie Austin | Feb 12, 2011 | Innovation, News
After spending the day speaking to several different groups about innovation and creativity I realized how hard it was to convince people that they are both important. Even though creativity and innovation are two different things, they also go hand in hand. To be...
