by Julie Austin | Mar 6, 2019 | Uncategorized
As a patent and trade dress owner, my favorite competitive advantage is intellectual property. There’s no better way to keep your competition at bay than with intellectual property that literally keeps them off the market, at least for a set period of time. It...
by Julie Austin | May 14, 2018 | Uncategorized
Last month I had the pleasure of being the innovation keynote speaker for the Southeast Michigan Fire Chiefs Association on “Fire Industry Leadership in the Age of Disruption”. It was an honor to be among so many heroes, and what I didn’t know is...
by Julie Austin | Nov 1, 2017 | Uncategorized
As a creativity keynote speaker, one of the things I talk about is serendipity, or finding something valuable that you’re not looking for. Scotch brand tape was one of those serendipitous ideas that was invented to solve one problem and ended up solving many...
by Julie Austin | Jan 1, 2017 | Innovation, Uncategorized
Creativity and innovation cover such a wide spectrum, it’s hard to say when it all actually started. Since the beginning of mankind we have had a propensity to come up with new ideas, and constantly improve on existing ideas. The need to create is built into our...
by Julie Austin | Dec 2, 2016 | Inventing, Uncategorized
Garrett Morgan proves that you don’t have to be a scientist or an engineer to be an inventor. You also don’t have to have a college degree. But there is one trait you must have if you want to be an inventor, and that’s curiosity. Garrett...
